Advertising
About The Simpsonian
Distribution Frequency: Weekly on Thursdays during the academic year
Circulation: 1,000
School Enrollment: 1,400
Locations: Indianola, IA (Main Campus); West Des Moines, IA (Satellite)
Metro Area: Des Moines, IA
School Type: 4-year, private
Format: 5 column tabloid
Full Page Size Broadsheet: 10.125” x 13”
Column Width: 1 col. = 1.9417”; 2 col. = 4.05”; 3 col. = 6.1583”; 4 col. = 8.2667”; 5 col. = 10.375”
Statistics
3,200+ likes on Facebook and 64,000 people reached
2,400+ X (Twitter) followers
1,000+ Instagram followers
9,000 weekly views of online content
58% of readers are between the ages of 18-34
2017 and 2018 Iowa College Newspaper of the Year
Special Charges and Discounts
Design Charge: $15 per creative
Bundle Options:
Buy 4 print or online ads, receive the 5th one free
Buy one print and one online ad, get a KSTM radio ad for free
Buy two print and one online ad, get an SCTV ad for free
Advertising Contacts
Ad Manager: Anna Schewe | [email protected]
Adviser: Mark Siebert | [email protected] | (515) 669-9522
Mailing address for invoices and advertisement submissions:
Anna Schewe, Ad Manager
701 N. C Street
Indianola, IA 50125
Sizes and Rates (Print edition)
All prices quoted for appearance in one issue
Full Page
5 col. x 13” | $325 national | $275 local | $130 campus
1/2 Page Horizontal
5 col. x 6.5” | $165 national | $115 local | $65 campus
1/2 Page Vertical
3 col. x 10.833” | $165 national | $115 local | $65 campus
1/4 Page Vertical
2 col. x 8.125” | $85 national | $55 local | $35 campus
1/4 Page Horizontal
4 col. x 4.125” | $85 national | $55 local | $35 campus
1/8 Page
2 col. x 4” | $40 national | $28 local | $16 campus
Inserts
1-12 pages: $50 per 1,000
13-24 pages: $75 per 1,000
Deadlines
Copy due by noon Monday for Thursday publication
Sizes and Rates (Online edition)
Front Top Page Banner
728 x 90 pixels | $75/week all pages/static
Front Bottom Page Banner
728 x 90 pixels | $50/week all pages/static
Top Right Corner Block
300 x 250 pixels | $75/week static only
Right Column of Front Page
120 x 90 pixels | $50/week rotational only
Social Media Rates
Facebook Post
$15 per post
Twitter Post
$15 for 1 tweet | $35 for 3 tweets | $50 for 5 tweets
Instagram Post
$10 per post
Graphics/Messages must be provided 3 days prior to the first posting. Design charges will be per post.
ID Magazine Sizes and Rates
All prices quoted for one issue, full color, 1,000 circulation
One issue per semester; fall issue distributed in December and spring issue distributed in April
Back Cover
$750 off campus | $650 on campus
Full Page
$500 off campus | $400 on campus
1/2 Page Vertical or Horizontal
$250 off campus | $150 on campus
1/4 Page Vertical
$75 off campus | $75 on campus
Discount
Purchase a fall and spring ad at the same time, receive 15% off of one ad
Deadlines
Fall issue ads are due Oct. 31st
Spring issue ads are due Mar. 15th
Call 800-798-2691 ext. 329 for delivery instructions.